If you are an online retailer, you know that you are susceptible to public scrutiny. Your customers are reviewing your products, comparing prices, and searching for the most trustworthy supplier on various consumer-generated website networks, forums, and message boards. You are one against millions – how can you combat it?
Luckily, your business has immense power, the power of ask. Consumers are already acclimated to reading user-generated content (UGC), or more specifically consumer-generated content, but there are millions of consumers that do not bother writing a review. As such, your business could be at the mercy of a very small group of potentially dissatisfied customers. But, you have plenty of other resources to tap into – Just ask!
And, did you know that 90% of all negative reviews turn positive when the business responds to the customer. Fixing the problem may not only retain the customer, but could even transform him/her into a powerful ambassador for your company!
Our Online Reputation strategy is a proactive and dynamic approach to managing your online reputation. Our proven strategy has assisted online retailers with customer dispute resolution, retention, outreach, management, reviews and review monitoring, and service.